As a beginner, the stock market may seem a lot like a store with changing prices: A public company issues shares to raise funds, and investors buy them hoping the business will succeed. Share price changes happen frequently as buyers and sellers continuously negotiate new prices. This exchange happens through central places called “exchanges,” such as the NYSE and Nasdaq, although a growing percentage of trading now takes place electronically on the internet. The information these exchanges provide in real time (buyer demand and seller supply) is the basis of the stock market’s price fluctuations.
In addition to being an essential tool for raising money, publicly traded companies offer another incentive to shareholders: the right to vote on company issues. Each share has one vote, although some companies have multiple classes of shares with different voting rights.
For novices, there are many ways to familiarize themselves with the stock market and start building a portfolio. Turning on a financial news channel—CNBC is beginner-friendly, while Bloomberg is more suited for professionals—for 15 minutes or so each day can help you absorb the jargon and learn basic investing principles. Reputable financial news sites also have a wealth of third-party analysis and economic trends that can provide useful background knowledge.